Friday, February 6, 2015

TV Ratings Notes For Thursday, February 5, 2015: Allegiance (NBC), The Blacklist (NBC), Backstrom (FOX)

The Americans (FX, Wednesdays at 10pm ET) "knock off", Allegiance, premiered last night, The Blacklist moved to a new time slot, and Backstrom is soon to be demoted back to traffic duty.  Let's see how they all did.

Allegiance (NBC, Thursdays at 10pm ET)

5.327 million Overall Viewers (first half hour)
1.1/4 in the 18-49 Demo

4.524 million Overall Viewers (second half hour)
1.0/3 in the 18-49 Demo

If one thing is sure, it's that old people didn't like this show.  It lost over 800k viewers outside of the 18-49 demo from the first to second half hour.  NBC, here's a note for you.  When making "clones/knock-offs" of other shows, make sure they actually are successful in the ratings first.  The show's apparent inspiration (the critical darling The Americans) has never had good ratings in its entire run, and this week's episode of that show only scored a 0.3 in the 18-49 demo.  I'll be watching Allegiance later today, and if it deserves an Honest Promo, I'll give it one (meaning I have to want to watch episode 2).

The Blacklist (NBC, Thursdays at 9pm ET)

10.039 million Overall Viewers (first half hour)
2.4/7 in the 18-49 Demo

9.857 million Overall Viewers (second half hour)
2.3/7 in the 18-49 Demo

It's a good thing for NBC that The Blacklist has already been known to hold its own without a lead in.  I would have been very upset if the show's ratings tanked in its new nonsensical time slot.

Backstrom (FOX, Thursdays at 9pm ET)

3.942 million Overall Viewers (first half hour)
1.1/3 in the 18-49 Demo

3.326 million Overall Viewers (second half hour)
0.9/3 in the 18-49 Demo

Backstrom is in an atrocious time slot.  I held out hope that its DVR numbers could help its poor performance in L+SD ratings, but that hope is now gone.  I'm officially calling that it's back to traffic duty for Detective Backstrom, and no one wants to see a show about that.  Thanks for reading.

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