Wednesday, April 18, 2012

TV Ratings Note For Tuesday, April 17, 2012 (Private Practice And Impact On Body Of Proof Renewal Chances)

Private Practice (ABC, 10pm ET)

6.784 million Overall Viewers
1.7/5 in the 18-49 Demo

Is the perfect storm about to collide with ABC?  Wow, I am shocked to see Private Practice have numbers this bad, after a Dancing with the Stars lead in (0.7 down in the 18-49, and 7 million viewers lost).  How in the world will ABC's cracked up Publicity department spin this?  I'll be keeping an eye out for any press releases today.  Right now, I'm going to post something else that should be of great interest to any Body of Proof fans who might be reading this.

Body of Proof-finale (ABC, last week, same time slot)

10.05 million Overall Viewers
1.9/5 in the 18-49 Demo

Pay close attention to those numbers.  They are not good either, BUT they are better than the numbers for Private Practice, significantly better.  What does this mean?  Probably nothing, but, as I have said since the show's inception, Body of Proof greatly benefits from a DWTS lead in, and crashes and burns without it.  Now there is empirical evidence that, without the Grey's Anatomy lead in, Private Practice can't pull in viewers, anymore.  I should also remind you that CBS ran a rerun of Unforgettable, and an original episode of that would certainly take audience members away from Private Practice.  I'm guessing ABC was trying to prop up Private Practice, with DWTS, but they ended up getting a bad result they weren't expecting.  

These ratings either bolstered Body of Proof's renewal chances, or they potentially killed both shows.  This makes Scandal's ratings especially important, this Thursday.  If Scandal falls off the bubble, ABC has A LOT of thinking to do about next season's schedule.  I'll leave it to the Body of Proof fans (this is your ray of hope, if there is one) to decide whether what I've written here is enough for them to start packing their bags to renewalland.  My suggestion for them is to hope that Scandal bombs on Thursday, and that Private Practice continues to perform poorly in this slot.  ABC really should have given Scandal the DWTS treatment, but now they are probably going to have to deal with a significant amount of unpleasant situations, if the ratings for Private Practice don't go back up next week.  Thanks for reading.

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